Let’s face it, URLs can be long and with Twitter’s 140 character limit, link shorteners can be very useful. There are several free services but I tend to use T.LY. It’s free, easy to use, and tracks stats like the number of clicks.
To make the process of generating a short URL easier, I created a chrome extension (Chrome|Firefox|Edge|Opera) that uses Google link shortener API to quickly generate a short link and copy it to your clipboard. If you shorten links often, you should check out my chrome extension.